TC Daily Pit Stop: NASCAR Finalizes Historic Media Rights Agreement; David Ragan Attempting Daytona 500 in RFK #Stage60 Entry; RCR Announces Promotions Among Leadership Team
TC Daily Pit Stop: Thursday, November 30th, 2023
NASCAR Finalizes Seven-Year Media Rights Deal with FOX, NBC, Amazon, WBD
After months of negotiations, NASCAR has finally buttoned up its media rights agreement for 2025 and beyond, joining forces with FOX Sports, NBC Sports, Warner Bros. Discovery (TNT Sports), and Amazon to solidify a seven-year package.
According to Sports Business Journal (SBJ), the agreement is valued at $7.7 billion, which leaves the average annual value of the agreements - including with CW - at $1.1 billion per year, a 40% increase from NASCAR’s current agreement.
This brand-new agreement, which will commence in 2025, will feature:
The opening 14 events on FOX Sports (5 on FOX, 9 on FS1)
The next 5 events on Amazon Prime Video
The next 5 events on TNT Sports (TNT + Bleacher Report Sports Add-On (Max))
The final 14 events on NBC Sports (4 on NBC, 10 on USA)
Meanwhile, practice and qualifying sessions will take on a different broadcast form starting in 2025, with Amazon Prime (first half) and Bleacher Report Sports via Max (second-half) taking on a portion of the schedule each.
As previously announced, the NASCAR Xfinity Series will be exclusively shown on The CW Network, with the NASCAR Craftsman Truck Series being shown exclusively on FS1.
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RFK Racing Launches #Stage60 Program; David Ragan to Drive No. 60 in 2024 Daytona 500
After an electric return to prominence in 2023, RFK Racing is looking to continue bringing the heat in 2024, with the debut of its #Stage60 program, which will return the iconic No. 60 to NASCAR competition.
David Ragan, who spent five seasons competing in the NASCAR Cup Series for RFK Racing, will return to the organization for the entry’s debut race, the 2024 Daytona 500, as he’ll drive the No. 60 Ford Mustang with sponsorship from BuildSubmarines.com.
“The No. 60 car represents an opportunity for us to honor our past and look forward to the future of RFK Racing,” said Steve Newmark, President of RFK Racing. “We’re thankful to have partners like BuildSubmarines.com, who, like us, have a mission to grow and be best in class in all endevaors.”
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Richard Childress Racing Announces Promotions Among Leadership Team
Richard Childress Racing is set to make several leadership changes ahead of the 2024 NASCAR Cup Series season, promoting from within to strengthen the team’s overall operations.
Andy Petree, who had previously served as RCR’s Vice President of Competition, has been elevated to Executive Vice President of the organization, which will see him have a hands-on role with all of the teams ventures.
With Petree moving up, Richard Childress Racing has also promoted two of its long-time team members. Justin Alexander, a four-time race-winning crew chief, will now serve as Competition Director for Richard Childress Racing.
Eric Kominek will take over the role of Technical Director for the organization, which will have him overseeing all technical engineering activities for the organization, focusing his energies on vehicle systems engineering, design, and metrology.